What to wish for in 2020? Pantone^® has chosen PANTONE 19-4052 Classic Blue as the color of the year 2020. This color is about “instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era.”

This color of the year initiative “has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design.” The color is always carefully chosen by the Pantone Color Institute and is formally based on research related to the latest trends and developments in society.