Value creation

C4C Value creation [fine art print, 1/1] by Jack Kruf (2019)

The story behind

Value creation is a challenging task when it is related to public values for citizens and society. This is most often inspired and promoted by non-profit organisations (orange). It is about the art of navigation between the system world (black) of rules and regulations on one hand and the living world (white) of daily life on the other hand. Investment power (grey) is crucial, in fact a starting point for good public governance in the creation of values.

Wall art

This rectangle archival pigment print of the city canvas with Pantone® colors Carrot Curl, Jet Black, Silver and Snow White. It is a reflective look for home and office interiors. It is still reminder of the hard work necessary for success.

Product Information

Price: sold

Dimensions: 19 x 19 cm

Limited edition print (1/1) on Hahnemühle fine art paper German Etching ®, 310 gsm, 100% α-cellulose · white · genuine mould-made paper, acid- and lignin-free, ISO 9706 compliant and museum quality for high age resistance. It has an extraordinary velvety tactile feel and a fine, clearly defined felt structure. The unique surface texture adds a very special touch to images, showcasing them in all their splendour with impressive three-dimensional effect and depth.

Freedom

Jack Kruf (2018) Freedom [fine art print, 1/1, sold]. Poppel, Belgium: Private collection.

Freedom is one of the highest personal values. It finds its build-up (among others) in the feeling of walking in the pristine snow (white), the cloud illusions (grey), the ability to sport, dance, travel and recreate (brown) and the expression in music art and culture (yellow). A personal expression.

Leaf ’68’

Can this leaf of a Lombardy poplar (Populus nigra ‘Italica’ L.) tell the story of a stage, a feeling, an age? Can it be a metaphor for actual fitness, vitality, resilience while representing the signs of life?

I found this leaf near the sacred burial place of my grandparents, where the high slender trees touch the heaven. I spend some time with it. My pencils found their way.

’68’ is a number to be respected and to be remembered. It’s delta shaped form indicates that keep learning is an important implicit message. Its fine geometric architecture also reflects the basic forms of the trees carrying the branches and leafs. In fact it showcases how nature masters its morphogenetic and physiologic plan for growth and development. A wise leaf it is.

Bibliography

Kruf, J.P. (2022) Leaf ’68’ [fine art print]. Breda: Private collection.

Corrosion of hope

It is a process of gradual decline of the original, corrosion. Due to air, moisture, chemicals and temperature – most in combination – the interaction between the original material leads to a completely news set or palette of oxides. They are of a ‘lower’ alloy, chemically speaking.

Let us take it as a metaphor. That of hope for a better world as pristine light blue. The social pressure cooker of politics and drives towards destruction of some autocrats causes new ‘molecule’ connections on the board of hope with new colours that take over.

Corrosion of hope on ethical or moral values seems to be emerging in the present time frame. This is how it could look like.

Bibliography

Kruf, J.P. (2022) Corrosion [fine art print] Breda: Private collection.